by Laurel Teuscher | Nov 21, 2014 | Conversion Optimization, Social Media
Let’s start with a basic definition Conversion optimization is the process of transforming new website visitors into customers – and the process of transforming first-time buyers into repeat customers. Social media is critical to this process. People aren’t always...
by Laurel Teuscher | May 6, 2014 | eCommerce, Social Media
After digging through the depths of our brains and the Internet, we have successfully compiled 100 total Content Marketing and SEO superstars. Now, we complete the trifecta of digital marketing leaders with the Top 50 Social Media Experts. To create this list, we...
by Laurel Teuscher | Mar 31, 2014 | Social Media
almost always come across as disingenuous: Not interacting with followers through comments, questions, mentions, etc. Relying solely on scheduled posts Posting the same exact content over and over again “Always Be Closing” mentality Being genuine is a tactic that all...
by TJ Welsh | Aug 1, 2013 | Social Media
Bloomberg. So if that really happens, you might be forced to watch advertisements before you continue seeing what some of your friends are eating for lunch. This just adds to the low satisfaction Facebook users have with the social site compared to Twitter, Pinterest...