by Laurel Teuscher | May 19, 2021 | eCommerce, Social Media
Looking to run a successful Facebook retargeting ad? Consider exploring advanced Facebook retargeting campaigns using UTM parameters. Facebook ads can provide substantial traffic and conversions for your company when properly optimized. Yet when you review Google...
by Laurel Teuscher | May 10, 2021 | Social Media
We originally created this content years ago to show the astronomical growth Instagram was experiencing. Based on the statistics of the time and our own success, we stressed this platform’s importance for businesses looking to expand their reach to consumers through...
by Laurel Teuscher | Mar 4, 2021 | eCommerce, News, Social Media
Are you curious about the impact Apple’s iOS 14.5 App tracking transparency update will have on your Facebook conversion data? With approximately 60% of devices in the United States running on iOS, this update could impact your reporting and results significantly. ...
by Laurel Teuscher | Jan 29, 2021 | eCommerce News
What’s New in eCommerce Marketing? Here at Stryde, we love growing consumer product e-commerce businesses. One of our core values is curiosity. Our team eats, breathes, and sleeps eCommerce and we’re constantly self-educating by attending conferences, webinars,...
by Laurel Teuscher | Jan 27, 2021 | eCommerce
In our opinion at Stryde, Shopify is THE premier eCommerce platform. One of the biggest reasons Shopify is the go-to for online retailers is due to their large number of integrated apps for increasing sales and optimizing revenue. Because we work so closely with lots...