by Laurel Teuscher | Jan 25, 2019 | eCommerce, Social Media
Many ecommerce companies and even brick and mortar stores are asking the million dollar question: Are Facebook ads worth it? Short answer: Yes. They can prove to be extremely efficient in bringing in new traffic, leads and even conversions. But there are tricks of the...
by Laurel Teuscher | Nov 5, 2018 | eCommerce, Email Marketing, Influencer Marketing, Social Media
In a world where smartphones reign supreme (and millions of users spend hours of their day on sites like Facebook and Instagram) it’s no small wonder that businesses have flocked to social media platforms to reach consumers, establish a brand voice, and generate brand...
by Laurel Teuscher | Jun 14, 2018 | eCommerce, News, Social Media
If you haven’t gotten around to using Instagram stories for your business yet, Instagram’s most recent announcement gives you all the more reason to start. Instagram announced Tuesday that they are introducing shoppable stories — which means when a brand posts an...
by Laurel Teuscher | Apr 13, 2018 | eCommerce, Influencer Marketing, Social Media
Rachel Nilsson used influencer marketing to grow her multi-million dollar kids clothing business from nothing. And we really do mean nothing; Four years ago, with a husband in grad school and three young boys at home, Nilsson knew she had to do something to help her...
by Greg Shuey | Oct 26, 2017 | Social Media
Today’s post, the second in our series of “lists of tools” posts, is going to talk about the best of the best social media marketing tools. Social media marketing is heating up, especially when combined with SEO and content marketing strategies, therefore, we thought...